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Data & Digital Scholarship
Collect Data with a Survey
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Collect Data with a Survey
Resources for learning about and conducting public opinion and other research surveys, including recruitment, questionnaire design, and online survey software.
Begin Your Survey
Understand the Process
Recruit Respondents
Write & Organize Questions
Survey Software
Qualtrics
RedCap
Present Results
Learn more
Understanding Results
Professional Surveyors
Get Help
Understanding Results
20 Questions A Journalist Should Ask About Poll Results,
3rd Edition - Sheldon R. Gawiser, Ph.D. and G. Evans Witt
Professional Surveyors
Professional Organizations
American Association of Public Opinion Research
(AAPOR)
Best Practices
Student Resources
YouTube Channel
ESOMAR
- World Association of Research Professionals (Originally the European Society for Opinion and Market Research)
World Association for Public Opinion Research
(WAPOR)
YouTube Channel
Insights Association
- Combination of Council of American Survey Research Organizations (CASRO) and Marketing Research Association (MRO)
Methods Reports
Guideline on Opinion Polls and Published Surveys
from ESOMAR/
WAPOR
U
S Survey Research
from Pew Research Center
ABC News'
Polling Methodology and Standards
Rasmussen Reports Methodology
Gallup
Methodology Center
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